Photo credit: Dave Wood (@liverpoolimages)

By Dave Downie

In an open letter, leaders and notable figures from across Liverpool and the city region have given their full support to Everton’s proposed new stadium at Bramley Moore and the regeneration of Goodison Park.

The letter, which can be seen in full below, follows the beginning of Everton’s full public consultation via The People’s Project which began on Thursday and is currently visiting various locations across the region to allow people to have their say via an official survey before concluding in New Brighton on 1st December.

In an emphatic statement of support for the club’s ambitious plans, some of Liverpool’s most reputable business leaders have agreed that the city has a “once in a generation chance” of delivering wide-scale opportunities and jobs throughout and on completion of the project.

You can have your say by visiting the locations on the People’s Project Roadshow or by completing the online survey. All information can be found at:




Bill Addy, Chief Executive, Liverpool BID Company, and Chair, Liverpool Visitor Economy Network

Elaine Bowker, Chief Executive, City of Liverpool College

Chris Brown, Director, Marketing Liverpool

Paul Cherpeau, Chief Executive, Liverpool and Sefton Chamber of Commerce

Steven Connolly, Estates Director, Liverpool ONE

Brian Connor, General Manager, Rum Warehouse & Titanic Hotel

Ellen Cutler, Director, Invest Liverpool

Sue Grindrod, Chief Executive, Royal Albert Dock, and Chair, Liverpool Waterfront Partnership

John Hall, Chief Executive, Professional Liverpool

Asif Hamid, Chair, Liverpool City Region Local Enterprise Partnership

John Irving, Chief Executive, Liverpool John Lennon Airport

Mark Lawler, Managing Director, Baltic Creative CIC

Darran Lawless, Development Director, Peel Land and Property

Marcus Magee, Chair, Liverpool Hospitality Association

Claire McColgan, Director, Culture Liverpool

Frank McKenna, Chief Executive, Downtown in Business

Prof Gerald Pillay, Vice Chancellor, Liverpool Hope University

Bob Pratty, Chief Executive, ACC Liverpool

Erika Rushton, Chair, Baltic Creative CIC

Colin Sinclair, CEO, Knowledge Quarter Liverpool

Andy Snell, Head of Strategic Partnerships and International Trade, Wirral Chamber of Commerce

Max Steinberg, Chief Executive, Liverpool Vision

Dear Sir/Madam,

The city of Liverpool faces a once-in-a-generation chance to deliver new opportunities and jobs with the creation of a new riverfront stadium for Everton Football Club within Peel Land and
Property’s Liverpool Waters.

Our organisations, which together represent many of the city’s businesses, are working hard on behalf of the city to foster economic growth and wellbeing and believe this is an opportunity which must be grasped.

The launch of Everton’s public consultation into its plans is therefore an important opportunity for us to show why we are supporting the club’s proposals.

We understand that some may have concerns because the stadium’s proposed location is within Liverpool’s World Heritage Site (WHS) and this public consultation will help initiate those discussions.

We firmly believe, however, that any concerns will be outweighed by the long-term and substantial benefits that will be delivered by the stadium and can be allayed through high quality, sympathetic design and a deep appreciation of the physical and cultural qualities of the site.

Bramley-Moore Dock is an under-utilised and partially derelict site with no access to members of the public.
Everton’s plans would bring this site back to life, creating tens of thousands of jobs, including training and apprenticeships for the youth of the city and the city region, and would accelerate the regeneration of the North Liverpool Waterfront, becoming a hugely important asset for the city, along with the Ten Streets area.

The plans would also lead to the creation of new community-focused assets in Liverpool 4 that would both directly and indirectly benefit some of our poorest neighbourhoods. The positive impact of the stadium would, in fact, reverberate across the entire city region.

We believe it is essential that Everton Football Club remain in Liverpool. And we think that Bramley- Moore Dock, part of Peel Land and Property’s Liverpool Waters development, is the right location for the stadium.

Everyone in Liverpool, regardless of their footballing allegiance, should back the plans. They are right for the business community, right for our residents, for the city and for the City Region. Please support them.



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